A few months ago I landed a job at an organic boutique–since then, I’ve been educated about the harmful products that are on the shelves everywhere. I was unaware that most of the makeups and lotions that I was putting on my skin were actually harmful–or if they weren’t harmful per se, they had no beneficial effects. I had been neglecting my skin for years (sorry skin!). So when my long-time friend, Sarah, approached me with the idea to educate my readers and spread awareness about the topics, and also host a fun Beautycounter giveaway, I immediately said yes!
Since Sarah knows more about this topic than I do, and because she’s pretty cool, I’m gonna let her have the floor. Take it away Sarah…
Hi! My name is Sarah Featherstone, and I’m so excited to be here! I’m a wife and stay-at-home mom to a one-year-old son, Rowan. When not chasing him around, you can find me over at A Lovely Feather and most recently, growing my business with Beautycounter, a non-toxic brand of beauty products and cosmetics that are invigorating, safe and effective.
I’m a conscious consumer, especially when it comes to what I eat, but I had never thought much about the safety of the products I put on my skin. When I found out I was pregnant, however, I started thinking about how every choice I made also affected my growing child. When I started looking for safe products, I was surprised that the beauty industry is largely self-regulated. The last federal law regulating the ingredients used in beauty products was passed in 1938. The EU has banned over 1,300 ingredients known to be harmful; the U.S. has banned only 11. Companies don’t have to disclose what’s in the products they’re selling, even if the ingredients are known toxins.
Beautycounter is hoping to change that. They have over 1,500 harmful ingredients that they will never use, and one of the strictest safety standards in the industry. The company has partnered with several nonprofits, including the Breast Cancer Fund and Healthy Child Healthy World, and they are working to help change the legislation regarding the beauty industry.
When I found out what Beautycounter was doing, I knew I wanted to be a part of the mission. And, after I tried their products, I was sold. The products were the best I had ever used, and most importantly, I knew they were safe so I could feel good using them.
It’s been a wonderful experience so far working with Beautycounter, and I’m thrilled to be here offering a chance to win one of our best-selling products! The Lip Conditioner Calendula Balm is one of our perfect lip moisturizers, formulated with regenerating oils and flower extracts. It’s great worn alone, or paired with your favorite Lip Sheer. You’ll love it!
**For more information on any of the products or on how to get involved, contact Sarah via her Beautycounter website or at firstname.lastname@example.org.
For more information about Beautycounter, please watch the video below.